RMF and CLV – Wharton marketing professor defends Delta’s mileage changes
RMF: Recency, Monetary value and Frequency CLV: Client Lifetime Value These are two of the technical terms that Wharton Marketing professor Peter Fader uses in…
All about Elite Status
RMF: Recency, Monetary value and Frequency CLV: Client Lifetime Value These are two of the technical terms that Wharton Marketing professor Peter Fader uses in…
2013 was an interesting year. Both for me personally from a travel perspective and also for the travel industry. Several firsts and several changes –…
There are three alliances in the world of Air Travel: Star Alliance OneWorld and SkyTeam Of these three, Star Alliance has been a very dominant…
On a recent flight to Tokyo, I used a United Global Premier Upgrade (GPU) to request an upgrade for myself to BusinessFirst. The upgrade did…
One the benefits of being an Elite on an airline is the ability to get upgraded to upper class seats on flights. Anyone can use…
I logged into United.com this morning and saw my lifetimes miles total – 500,024. I am half-way to become a Million Miler! For United MileagePlus,…
Chase Card holders with most United Credit Cards need not lose hope. If you are within 5,000 PQM (Elite miles) of reaching your Elite miles…
I found three new credit cards that not only have a sign-up bonus, but also offer extra miles for transferring you balance. This is a…
I have been traveling. I will post an article on my recent travel soon. I did write some on the flights, but the posts are…
In my last post I wrote about earning a minimum of 500 miles for flights taken. This prompted a question from a reader – what…